November 27, 2022


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Lisa Schaffner, former 8News anchor and Marketing Director at UNOS, dies at 59

RICHMOND, Va. (WRIC) – Lisa Schaffner’s previous colleagues at WRIC 8News don’t forget the working day she anchored the night broadcast from the garage.

It was 2003 and Hurricane Isabel was dumping h2o on the area. The news station didn’t have a generator at the time so, with one particular camera, one particular microphone and a couple of stools, Mrs. Schaffner and her colleagues shared the news. Rain, nor absence of electronics, could cease the present.

Her tenacity, smile and type spirit were being best of brain as people discovered of her untimely loss of life. Mrs. Schaffner died Thursday, according to many sources. She was 59 several years old.

Through her 22-12 months vocation with WRIC 8News, Mrs. Schaffner was identified by the local community for her reliable journalism and compassion. She started off with the broadcast station as a common assignment reporter in 1986 and turned the weekend anchor in 1988. She came to WRIC from WBAY in Green Bay, Wisconsin, and was a graduate of Ohio University.

In Richmond, she went on to anchor the night broadcasts at WRIC from 1990 till she remaining the information business enterprise in 2008 to devote more time with her family members.

She instructed the Richmond Situations-Dispatch at the time, “My daughter is getting into high university, my son is moving into middle college. I do the job incredibly very long hours, and it is very unforgiving. They ended up born into this they did not have a selection. They want me residence, and I want to be home at evening. I’m thrilled. They are thrilled. It is all about family.”

Juan Conde, Lisa Shaffner and John Bernier covering Hurricane Isabel
(Remaining to Richmond) Juan Conde, Lisa Shaffner and John Bernier masking Hurricane Isabel from WRIC’s garage in 2003. The station did not have electrical power or a generator, but they nevertheless noted the information. (Screengrab from an archive video clip)

By way of her career at 8News, Mrs. Schaffner became the general public experience for WRIC and acquired followers and praise in the course of the area.

“Lisa was a consummate expert dedicated to uplifting our neighborhood,” stated Juan Conde, 8News anchor and former colleague. “She was a peerless associate and guide to me. My condolences to her surviving relatives and followers. We’ll all skip her deeply. She was a fantastic teacher to individuals who arrived by way of the newsroom. There wasn’t anyone who did not study a little something from her.”

Lisa Schaffner and Juan Conde from WRIC 8News
Lisa Schaffner and Juan Conde (Screengrab from an archive online video)

Mrs. Schaffner was nicely-regarded in the Richmond local community not only for her time behind the anchor desk at 8News but also for her tenure at UNOS as the Director of Advertising and marketing and Public Relations.

“Lisa was the first human being I achieved when I came to do the job at UNOS. Her enthusiasm for preserving life via organ donation was contagious,” stated Brian Shepard, CEO of United Network for Organ Sharing. “She cherished the individuals she labored with and the people she fulfilled. It seems like each individual day she would have a new tale that started off, ‘I just met the most fascinating person…’, due to the fact she’d encountered a stranger and made them a close friend for lifestyle. The get the job done she did to share the mission of organ donation virtually saved people’s life. I just cannot notify you how significantly UNOS will pass up her.”

She still left UNOS in 2021 to become the Vice President of Internet marketing, Company Development and Gross sales at Cranemasters, according to LinkedIn.

Mrs. Schaffner was also a contributor to Boomer Journal from 2014-2020 where by she shared tales about nearby nonprofit corporations and their function in the group.

Lisa Schaffner and 8News Meteorologist Matt DiNardo co-hosting Cure by Design for the American Cancer Society in 2012
Lisa Schaffner and 8News Meteorologist Matt DiNardo co-hosting Heal by Structure for the American Most cancers Modern society in 2012. (Photo offered by Matt DiNardo)

A lot of Richmonders understood her as a presenter and host of regional charity functions. With a shiny temperament and keen sense of timing, she was an emcee who could preserve large crowds of folks laughing and engaged.

“Lisa was a leader. She was committed. She was tough-functioning,” said John Bernier, Chief Meteorologist at WRIC and a previous colleague. “But she was also exceptionally personable to everyone. It was practically like everybody she met was a pal.”

In 2013, Mrs. Schaffner been given the Girl on the Move award from the Central Virginia MS Society. In 2014, she obtained the Robert Gallimore Distinguished Assistance Award from the Virginia Affiliation of Press Broadcasters. The award is given for “outstanding service in the community interest.”

Lisa Schaffner at Henrico Doctor's Hospital
Lisa Schaffner at Henrico Doctor’s Clinic in the early 2000s promoting the March of Dimes Stroll The us event. (Screengrab from an archive video clip)

“Lisa was one of the to start with anchors in the market place beginning in the mid-1990s to partner with key non-revenue to help elevate their recognition and fundraiser amounts,” claimed Carl Archacki, a Sr. Account Executive at 8News who labored with Mrs. Schaffner. “From the March of Dimes to United Methodist Spouse and children Services, to the yearly Jerry Lewis Telethon, to her devotion to UNOS, and so quite a few extra, Lisa place a facial area on genuine require in our community. Her existence, smile and warmth helped make Richmond a much better put to reside. My coronary heart aches to listen to of her passing.” 

Previously this year Mrs. Schaffner married Tyrone Ashman at a May well wedding ceremony at Whispering Pine Plantation in Amelia. She is survived by her spouse and two little ones from a earlier marriage.

Funeral preparations are unavailable at this time.

Lisa Schaffner
Lisa Schaffner (Image presented by Kim Brundage Images)